The Art of Italian Living

 

Buongiorno, a project about Italy, Love, Joy, and the beauty of the early hours of the day.

Created for the new Buongiorno fragrance collection by Acqua di Parma, the project explores the Italian Art of Living through sunlight, morning rituals, and the small moments that shape our everyday lives. It is a celebration of dolce far niente, of slow mornings, warm light, and the simple pleasure of being present.

 
 
 

Chioschetto World Tour

A travelling installation designed by Dorothee Meilichzon and animated by Matteo Cibic’s surreal world, Il Chioschetto brings a touch of poetic to your daily moments.
Translating the Chapeau! silhouette into an immersive, multi-sensorial experience, the installation invited visitors to experience the playful and dreamlike Buongiorno La Collezione envisioned by Matteo Cibic.
The five Eaux de Parfums, conceived as skin scents, favor sensation over statement, intimacy over projection, turning everyday rituals into poetic, memorable moments.


A Journey into Villa Buongiorno.
Sun, Joy and Light

Buongiorno becomes a journey into sun, Italy, love, and joy, reflecting a unique interpretation of Italian identity through mood, light, and atmosphere.
Through my illustrations, I translated the new five Buongiorno fragrances by Acqua di Parma into a visual language, creating five distinct narratives that celebrate different rhythms, emotions, and ways of living the day.

 

Transforming everyday spaces
into poetic landscapes.

Inspired by metaphysical and dreamlike references, symbolic figures and playful objects transformed the spaces into immersive stages, where everyday moments were reinterpreted into poetic dreams.
Echoing the five scents of Buongiorno La Collezione, each window invited passersby into a multisensory journey suspended between imagination and reality, a vibrant dialogue of forms, colours, and unexpected details designed to spark curiosity and wonder.

 

A place where fragrance, imagination,
and everyday rituals came together.


Buongiorno - The Art of Living Under The Italian Sun

A new journey begins. Stories, places, and rituals come together in a Art of Living volume published by ERG media.
Featuring contributions from over fifty voices and a cover imagined by Matteo Cibic, the book offers a first glimpse into the world of Buongiorno where everyday moments unfold under the Italian sun.